CHEP is the largest crate sharing rental of pallets and logistics service provider in the global. It belongs to the Group of Bran Castle, headquartered in Orlando, United States. CHEP has a business network covering more than 500 service centers in 47 countries, serving more than 340,000 companies. The customers are in various industries like fast consumer goods, beverages, fruits and vegetables, meats, raw materials, household and the wholesale and retail industry, including Coca-Cola, Procter and Gamble, Kraft, Nestle, Unilever, Home Depot, HP, Wal-Mart, Carrefour, etc.

集保物流設備公司（CHEP）是全球最大的托盤和物流周轉箱共用租賃服務提供方，所屬于布蘭堡集團，總部位于美國的奧蘭多。業務網絡覆蓋全球 47個國家的500 多個服務中心, 服務于超過34萬家的企業, 客戶遍及快速消費品、飲料、水果及蔬菜、肉類、原料、家居及批發零售行業，包括可口可樂、寶潔、卡夫、雀巢、家得寶、聯合利華、惠普、沃爾瑪、家樂福等。集保以“承載全球最重要的產品，每一天”著稱。

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面臨挑戰：如何突出企業產品并展示企業實力？

解決方案：從企業產品物流托盤和周轉箱出發，化用企業“承載全球最重要的產品每一天”的理念，將托盤承載全球形象化。企業實力的展現有從企業本身出發和從合作伙伴出發兩種方向，哪個方向更容易出彩選取哪種方向。